Latest Episode – drops on most pod platforms 11 May 2023.

Connect All Your Dots – Kate Chidzik

If your marketing makes you yawn or yell – this is for you. My guest Kate Chidzik has over 20 years as a marketeer as well as a lifetime of being a human! She shares her unsquashing journey and some powerfully simple reframes around your approach to marketing – being visible.  Connect you with your audience. Connect your strengths with your approach. Connect with supportive people. Connect your dots.

Connect with Kate – LinkedIn – Website – Kachi Marketing

The podcast to keep you UNSQUASHED and Curious!

So refreshing!

5 stars
This podast feels like sitting down with pals for a natter and a cuppa. It’s refreshingly real, very human and Trisha’s enthusiasm, curiosity and energy shine through every episode I’ve listened to so far. And I will definitely be dipping into past episodes – what an amazing, inspiring array of guests! LouiseBettyLou

Stay unsquashed with these shared interviews, inspirations and practical tools – all part of navigating the self-doubt and ’should traps’ that come flying at you as you grow your business or career. Communication and confidence tips with the real you at the core. From messaging and marketing to meetings and motivation!

Showing up to share at work and in your business means spotting and sorting the squasher FIBs that hold you back – Fears, Illusions and Baggage – and ‘the self squashing prophecy’ of course!

Recent Episodes

The Power of a Portfolio Career

Is having a portfolio career less impressive than putting all your eggs in one basket work-wise? If you are doing more than one freelance job or part-time job – are you just ‘messing around’ rather than being a serious and valuable business ower or employee?  If you are fighting to pigeon hole ‘what you do’ – listen to this! I offer a fresh perspective on the ‘eggs in many baskets’ route – and a way of making sure you are not just being squashed by the ‘should trap’ of ‘this is the only way to do it’! 

With the encroaching Tsunami of AI – this might be exactly the right time to be diversifying – and I offer a perpective that will have you doing this proudly.

Digital Wellbeing Check up Sam Flynn

If your relationship with social media feels draining listen to this episode! For those who need to be visible on social media for business but you don’t feel in control – a must listen! My guest Sam Flynn will guide you calmly through this condundrum.  She is a Digital Wellbeing coach and social media trainer and understands this tension between healthy curiosity and visibility and time-sucking digital burn out.

In this episode we bust some myths and gain calm perspective. AND you will get practical tips on:

Social media time management

Digital Detox – the non- dramatic way

Smart phone v Desktop options

Encouraging a more positive ‘feed’ 

Avoiding what Sam calls ‘Doom Following’.

Connect with Sam Flynn on LinkedIn 

Be Nice to Yourself – Try this

In this solo short episode I share a simple self-affirmation tactic to use when you are beating yourself up over ‘failure’. The thing that didn’t go well might be trivial but you are flooded with an illogical sense of being utterly useless.  It could be a technical glitch on a LinkedIn Live or you might have stumbled over some words in a presentation.  It could be sports related – as in my story that you will hear.  The thing is – I found a way of stopping the mind body fight flight flooding – and in this episode I share this very simple tactic.

I talk about some human things that you can delve into more if you wish!

Threat to Identity

Self-Affirmation

Make Marketing Enjoyable by Doing it YOUR Way!

Do you flinch at the very word – marketing? As a solopreneur do you find it an utter bore to market your business? Does it all feel a bit icky? My guest Lenka Koppova has a way to flip your marketing hate into marketing joy! Lenka calls herself – the marketing therapist!

She brings a very human touch to marketing – based on tons of expertise and experience and knowledge of the way our brains work! In the episode

we talk about –

  • Fear of failure
  • Listening to experts more than our gut!
  • Using our authentic self to connect with our potential clients.
  • Doing it your way!
  • Connecting on LinkedIn.
  • Being creative about your approach to social media – your way!

Lenka gives some very practical tips and busts a marketing myth of two. Love her expression – ‘Stop shoulding all over yourself’!

Connect with Lenka on LinkedIn https://www.linkedin.com/in/lenkakoppova/

or her website: https://lenkakoppova.com/

Resource mentioned: Alchemy by Rory Sutherland (Lenka recommended the Audible version)

More Reviews!

A supportive, fun and ’real-talk’ companion for small business owners who want to build their business without feeling squashed by the shoulds.
Find you, be you and let them see you. Real conversations with thought-provokers and tactic sharers.

A business podcast with no airs and graces and plenty of heart and soul. Funny, honest and real. Interviewing some of the great and the good independent business owners who stand out through their content and the communities they build. Recommended for anyone looking to do the same – not through cheats and shortcuts but through the creation of an authentic presence. Two normal human beings having a chat and sharing brilliant stories and valuable and applicable lessons.

All episodes on my PODBEAN site – where you will find links to other platforms. You can also use the links below.